IQ: An insight into lead generation

This session focuses on how to make lead generation work for advisers and what regulation means for you.
CPD accredited hours
45 minutes
Learning objectives
  • Learn about the benefits and pitfalls of using lead generation contracts 
  • Understand the different types of online lead generation available for advisers
  • Discover the three regulators responsible for oversight of lead generation businesses
Smart Health is a non-contractual benefit that could be changed or withdrawn in the future.
Test what you've learned
Answer the questions and you'll receive an email with your CPD certificate for this session.









AIG Life Limited. Telephone 0345 600 6820. If calling from outside the UK, please call +44 1737 441 820. Registered in England and Wales. Number 6367921. Registered address: The AIG Building, 58 Fenchurch Street, London EC3M 4AB. AIG Life Limited is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. The registration number is 473752.