Expert hour: Value conversations for quality business

Competing on price alone is not in the interest of better customer outcomes, but additional benefits such as wellbeing services can demonstrate the long-term value of the policy to your customers. Tangible benefits mean that the policy is no longer simply a piece of paper in a drawer.
CPD accredited hours
60 minutes
Learning objectives
  • Learn how behavioural economics can be used to improve advice and support business quality
  • Understand how to frame protection conversations to be more about life than death
  • Discover ways in which value added services conversations can support consumer duty obligations
This webinar was recorded in November 2022.
Test what you've learned
Answer the questions and you'll receive an email with your CPD certificate for this session.









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